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Web Site Creation and Maintenance
Dancing
Tuna focuses on simple, easy-to-navigate, informational
sites for small businesses and individuals.
If you own a small business, chances are you need a web site - even if you're not trying to sell over the web. Your prospects want to get more information about your products and services than they can find in a simple yellow-pages listing and in today's wired world, most of your potential customers are using the internet to find that information.
Visitors to your site won't come there to be entertained or see flashy animations -- they usually want basic, but complete information such as your operating hours, how can you be contacted, what areas you service, and so forth. If they can't find what they need within one or two clicks, they will likely give up and try someone else.
If you're an individual, such as an artist or craftsperson, a web site can be a great way to show pictures of your work. It can be a more effective means of communicating with your audience than a printed brochure and can be updated frequently to show your latest work. Even an individual's site must still be easy to navigate and provide the basic information visitors need, such as where to see your work in person and how to contact you.
Of course, there is much more to good site design than simply creating something that looks pleasing and professional. Words tell the story and writing for web sites is an art in itself. You need to communicate your key messages/features/benefits quickly. Even if you already have some good marketing and advertising copy for print media, it will almost certainly have to be tailored for use on the web. In addition, writing web copy for a business is completely different from writing web copy for an individual's site.
Dancing Tuna Marketing can help make your web site an effective communication tool. Whether you need a new site or an update to an existing one, we'd be happy to discuss your specific web-site needs. Please contact us to schedule a no-charge consultation. You may also want to review our Frequently Asked Questions.
Below, are a few sites that are representative of the type work we do.
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acumen is a small engineering firm in Fredericksburg. The site is designed to explain the varied types of work the firm can do. Click on the image to be redirected to their site or click here. |
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Crescent Painting is a small painting contractor in Fredericksburg, Virginia, owned by Ray and Suzanne Burghart. They wanted their potential clients to be able to see pictures of some of the houses they've already painted and, of course, how to easily contact them. Click on the image to be redirected to their site or click here. |
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Clifford is an outstanding sculptor living near Richmond, Virginia. His site was designed to show the scope of his work over the past 30 years. Clifford also carved the Dancing Tuna used as a logo on this site. You can click on the image to be redirected to his site or click here. |
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Mary Garber is a Richmond sculptor who creates fantastic creatures called Pogs®. Since Mary sells only through dealers, one focus in creating the site was to allow visitors to see a few samples of her work but then locate a dealer rather than contacting her. The Where To Buy page features a clickable US map with states where dealers are located highlighted in blue. Click on the image to be redirected to her site or click here. |
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Dr. Richard Wilson is a dentist in Richmond. He and his daughter, Liz, have a well-established practice in family and cosmetic dentistry. The site provides a map to their hard-to-find office as well as visual examples of their cosmetic work. Click on the image to be redirected to the Wilson Dentistry site or click here. |
